Bitly meters your clicks and bills you every month. Whooshly is one payment for the whole toolkit, short links, QR, UTM, and cards.
Yes, Whooshly is a strong Bitly alternative if you're tired of paying monthly for links. One $49 payment covers unlimited short links and clicks, dynamic QR codes, a UTM builder, and digital cards, where Bitly bills every month and meters your click volume. The honest caveat: Bitly has deeper enterprise reporting and a longer track record, so heavy analytics teams may still prefer it.
Comparison based on publicly listed plans, July 2026. Prices change, check each vendor's current pricing.
At about $35/mo, Bitly runs roughly $420 a year and $1,260 over three years, and you still don't own it. Whooshly's Core is $49, paid once.
One payment, no renewal emails, no surprise price hikes.
Unlimited links, clicks, and scans on the core.
QR, UTM, and digital cards all included.
Bitly is the most recognized link shortener for a reason. Its analytics are deep, its redirect network is proven at massive scale, and it plugs into almost every marketing platform out of the box. For large enterprises with dedicated analytics teams, that maturity can be worth paying for.
Pick Bitly if you need enterprise-grade reporting, SSO and team governance, or deep integrations with an existing martech stack, and a recurring bill isn't a concern.
Download your link list, destinations, slugs, and tags, from Bitly as a CSV.
Paste your destinations and claim the same custom endings where they're free. Add QR codes and UTM tags in the same place.
Update the links in your posts and campaigns, or connect your own domain on Pro so links keep the same host.
Whooshly's Core is a one-time $49 payment, short links, dynamic QR codes, the UTM builder, and digital cards are yours for good, with no monthly fee. Bitly bills every month and meters your clicks. An optional $9/mo Pro add-on unlocks extras like custom domains and smart routing.
No. The Core plan includes unlimited links, clicks, and scans. Bitly's paid plans cap tracked clicks and charge more as you grow.
Yes. Every Whooshly short link and dynamic QR code can be re-pointed to a new destination at any time, the printed link or code never changes.
You can recreate them quickly: export your Bitly links as a CSV, then paste the destinations into Whooshly and reuse the same custom endings where they're free. There's no one-click Bitly importer yet, but for most link sets it's a few minutes of work.
For almost everyone, yes. Bitly's paid plans start around $35/mo, about $420 a year and $1,260 over three years. Whooshly's Core is a single $49, so it pays for itself within the first two months and costs nothing after that.
Bring your links, own your data, and never see a renewal email again.